ARTĒ Madrid, the European designed and handcrafted jewellery brand, has announced its first ever brand ambassador in the Middle East, the award winning actress, Tuba Büyüküstün.
Famed for her role as Lamees, the Turkish soap opera sensation, Tuba Büyüküstün, will represent the luxury fashion jewellery brand in the UAE together with key growth markets across the Middle East and will be the star of its upcoming campaign.
Tuba was discovered by famed Turkish Director and producer Tomris Giritlioğlu before embarking on a successful TV and movie career. Currently on screens across the Arab world in MBC 1’s 20 Dakika soap opera, Tuba has won wide-scale industry acclaim and a legion of fans across the region.
The Turkish style icon will feature in ARTĒ Madrid’s advertising campaign and PR for the upcoming Autumn/Winter and Spring/Summer collections. The campaign was shot by renowned photographer Ayaad Damouni in Dubai.